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Are you confused by all the buzz around social media localization? Our research indicates that not much money is trading hands for such projects in the language services sector, but demand will rise in the coming years. In this brief, we list and describe nine enterprise social media activities that internal translation and localization departments may be asked to get involved with. Language service providers (LSPs) wishing to offer social media localization need to get up to speed with the conversation, knowing where and how they can add value.
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- Global Leaders
- Industry Providers
- Technology Vendors
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Find similar research by |
- Author
Benjamin B. Sargent
- Categories
Best Practices , Global Marketing, Translation and Localization, Web Globalization, Global, Global Leaders, Industry Providers
- Keywords
B2B and B2C global marketing, Crowdsourced translation, Global branding, Global content management, Global social media, Global websites, Localization, Multilingual search engine optimization, Online customer experience, Sales and marketing, Transcreation, Translation, Vendor management, Web globalization
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