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July 26, 2010
Using Social Media to Boost Language Services Business
by Nataly Kelly  

 
Summary
Social media platforms such as Facebook, Linkedin, and Twitter are no longer merely “phenomena.” Within the space of just a few years, they’ve become essential components of many firms’ marketing and public relations plans. But, social media is notoriously difficult to monetize. How can language service providers (LSPs) leverage these networks for their companies’ benefit? This brief offers several important guidelines to follow – and some pitfalls to avoid.

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Pages: 4
 

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