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Why Smart Companies Invest in Translation
by Rebecca Ray, Nataly Kelly
January 01, 2012
January 01, 2012

 
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Summary

Is translation optional? Not if you’re determined to succeed. And if you want your business to actually grow, you have even more reasons to mind your language(s). This brief explains why translation is mission-critical for the success of any company that does business across borders or targets customers within its own domestic multicultural market. If you don’t invest in translation, you can’t reap the benefits, but chances are that your competitors will.


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Pages: 3
 

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