ROI Lifts the Long Tail of Languages in 2012
by Benjamin B. Sargent
June 26, 2012
June 26, 2012

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Reaching 80% of the world’s online population in 2012 requires translating content into more languages than in years past. That’s the bad news. In this brief we reveal the good news that return on investment (ROI) escalates across the board for translation spending as more and more people around the world become information consumers.

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