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Financial Benchmarks for Global Enterprises: Organizational Maturity
by Rebecca Ray, Donald A. DePalma
September 01, 2017
September 01, 2017

 
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Summary
An organization’s ability to deliver a winning global customer journey depends on two core elements: 1) the maturity of its localization team; and 2) the degree to which all groups enterprise-wide have globalized their business processes and programs to fully support international and domestic multicultural markets.

To enable organizations to benchmark themselves in these two areas, this report analyzes organizational maturity and correlates it with ten indicators for business planning:

  1. Total revenue
  2. International revenue
  3. Degree of integration between globalization and corporate strategies
  4. Number of in-country marketing resources
  5. Methods for measuring international ROI
  6. Language services spend
  7. Number of years formally managing language services as a business function
  8. Localization team size
  9. Degree of centralization for the language services function
  10. Types of interaction between localization teams and groups that create content and code
The report also offers recommendations for how to use the data for both buyers and suppliers of language services. For more hard data to use in business cases or client presentations, see LMM Financial Benchmarks: International Revenue and LMM Financial Benchmarks: Language Services Spend.



This report is based on an extensive data collection and analysis exercise performed for Localization Maturity Model™ (LMM) 3.0. We conducted a comprehensive survey of 90 global firms in 15 countries in June and July 2016. We ran 6,657 correlations based on the data collected, some of which are analyzed in this report. For an overview of localization and business globalization maturity, see why benchmarking matters.

Availability
  • Global Leaders
  • Industry Providers
  • Technology Vendors

Pages: 20
 

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