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Benchmarking LSP Websites
by Arle Lommel, Benjamin B. Sargent
November 10, 2017
November 10, 2017

 
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Summary
Your website is vital to your marketing strategies, yet delivering a compelling message that sets you apart can be tough. You may craft messages that fail to resonate with your target audience or that do not show up in search results. Understanding how other providers deliver their value proposition can help you identify strengths to promote and exploit in your online presence and weaknesses to remove.

CSA Research examined 305 websites of language company service providers – including those that appear on our 2016 list of top global and regional providers. We focused our analysis on the role that websites play in business development. This report presents details about how they structure their websites and suggests ways to improve them. Marketing managers and executives will be able to benchmark their websites against competitors and find ways to improve user experience.

Availability
  • Industry Providers
  • Technology Vendors

Pages: 54
 

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