LSP Differentiation: The Struggle to Stand Out
by Hélène Pielmeier
January 18, 2018
January 18, 2018

Download this research
Language service providers have a challenging time defining a unique selling proposition (USP) that makes them stand out from the competition. Based on data from 416 respondents to our global market survey and 305 LSP websites that we analyzed, we present elements that LSPs self-reported as their differentiation, an analysis of LSP taglines, a breakdown of metadata descriptions they use for search engines, and recommendations to better differentiate their offering.

  • Industry Providers
  • Technology Vendors

Pages: 7

Related research
Find similar research by  

Terms of Use | Privacy Statement | Contact Us
Copyright © 2018 Common Sense Advisory, Inc. All Rights Reserved.