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Guidelines for Integrating KB Content into Your Global CX
by Rebecca Ray
May 10, 2018
May 10, 2018

 
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Summary
Organizations usually don’t invest much money or energy into incorporating their knowledge bases (KBs) into the global customer experience (CX) – whether it’s for an original language or a localized version for other markets. This is despite the fact that each KB interaction can increase or decrease the value of your brand in customers’ eyes. Based on extensive interviews with 36 global firms about how they create and manage multilingual KB content, the following 10 guidelines will enable your customer support, knowledge management, and localization teams to better meld your company’s KB experience into the global customer journey.

For other pieces in the multilingual support knowledge base series that cover international search, KB migration, multilingual chatbots, and KB deployment in more detail:



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Pages: 3
 

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