Buyers Step Up Their Quality Measurement Efforts
by Nataly Kelly, Donald A. DePalma
November 17, 2009
November 17, 2009

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Common Sense Advisory convened 30 large-scale buyers of translation services at Google’s headquarters in Mountain View, California for a colloquium on translation quality measurement. Business globalization leaders from Dell (Wayne Bourland), Google (Samir Patel), and Motorola (Elsebeth Flarup) shared their experiences in the form of case studies. Participants then spent time in group sessions drafting their “ideal-world” and “real-world” scenarios for quality measurement. In this Quick Take, we summarize the major findings and recommend what needs to take place to propel translation quality measurement to the next level.

  • Global Leaders
  • Industry Providers
  • Technology Vendors

Pages: 7

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