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Reports in Japanese; Reports Translated by TechIndex
(BOSTON and TOKYO) – September 13, 2006 - - Business globalization and localization research and consulting firm, Common Sense Advisory, Inc., has released two of its inaugural reports in Japanese: “Beggars at the Globalization Banquet” and “How to Avoid Getting Lost in Translation.” TechIndex Corporation (formerly THREE-A SYSTEMS Co., Ltd.), a language solutions provider with localization as one of its major businesses, provided the English to Japanese translation of both reports, which are available for free at: http://www.commonsenseadvisory.com/JAPANESE.

“Beggars at the Globalization Banquet” provides a framework for dealing with localization as a mainstream business issue. It presents a model for establishing return on investment (ROI) using corporate metrics, plus provides clear, actionable recommendations on setting metrics, measuring, and improving ROI. It also provides detailed advice on how to organize and work with translation and technology suppliers. “How to Avoid Getting Lost in Translation” tells buyers how to find, manage, and optimize relationships with providers of translation services. The release of the reports in Japanese coincides with Common Sense Advisory’s COO Renato Beninatto’s September trip to Tokyo Japan, where he will participate as a speaker at The Globalization and Localization Association’s (GALA) first industry event in the region.
Submitted On: 1/13/2011

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