| 
   
    Home     Research     TMS Live     Products   Events   Blogs     About Us     Media    
 
Complimentary Webinar | The CSA Research “Sales Cookbook” on Achieving Repeatable Sales Success

Date: Wednesday, July 26, 2017
Speaker: Hélène Pielmeier

The webinar will be held at 11:00 a.m. EDT / -4 GMT
Click here to see the time of the webinar in your time zone.

Attendees must register with their corporate email. Register Here

Description:
CSA Research shares the results of many years of research and advisory sessions on the best practices used by the most successful sales organization in the language services industry. We introduce the CSA Research “Sales Cookbook” and the ingredients that are crucial to avoid costly blunders and increase the probability of success.

More Details

CSA Research Complimentary Webinar | What Do Translators Have in Common with Polar Explorers? How the Coming Augmented Translation Revolution Changes Everything

Date: Thursday, July 6, 2017
Speaker: Arle Lommel

The webinar will be held at 11:00 a.m. EDT / -4 GMT
Click here to see the time of the webinar in your time zone.

Attendees must register with their corporate email. Register Here

Description:
In this presentation for linguists, language service providers, and enterprises globalizing their content, Arle Lommel describes how similar changes in everything from polar exploration to accounting have made the human element more productive and valuable and how this shift will affect them in the coming years.

More Details

Presentation | The Link between LSP Maturity and Repeatable Sales Success | Barcelona, Spain
Date: June 14-16, 2017
Location: Barcelona, Spain
Speaker: Hélène Pielmeier

Description:
In this presentation, CSA Research shares the results of many years of research and advisory sessions on the best practices used by the most successful sales organization in the language services industry. Setting proper foundations for the sales function is crucial to avoiding costly blunders and increasing the probability of success.

More Details

Colloquium | Localization Maturity Model 3.0: Why Benchmarking Globalization Matters in a “Continuous Delivery” World | Barcelona, Spain
Date: June 14-16, 2017
Location: Barcelona, Spain
Speaker: Rebecca Ray
Reserved: Enterprise Buyers Only
Seat Limit: 50
Seating is on a first come first serve basis

Description:
How many times have you heard “localization is special” or “globalization only affects a few departments?” Probably too many. Why are these attitudes still held by otherwise informed middle managers and executives? Because globalization as a business process doesn’t register for them. How can you gain their attention, respect, and support?

More Details

Client Webinar | Localization Maturity Model (LMM) Release 3.0: Benchmarking Your Globalization Journey

Date: Thursday, May 18, 2017
Speaker: Rebecca Ray

The webinar will be held at 11:00 a.m. EDT / -4 GMT
Click here to see the time of the webinar in your time zone.

This webinar is reserved for clients only. Invitation to register will be sent via email.

Description:
How many times have you heard that “localization is special” or “globalization affects only a few departments?” Probably more than you can count. Why are these attitudes still held by otherwise informed middle managers and executives? Because localization or globalization doesn’t register as a business process for them. How can you gain their attention, respect, and support?

More Details

Global Leader Webinar | Managing Information Overload through a Pragmatic Global Content Strategy

Date: Tuesday, February 21, 2017
Speaker: Rebecca Ray

The webinar will be held at 11:00 a.m. EST / -5 GMT
Click here to see the time of the webinar in your time zone.

This webinar is reserved for clients only. Invitation to register will be sent via email.

Description:
Digital marketers, localization managers, and corporate planners want guidelines and data to help them decide which materials to translate and how much to translate. Join us to learn how to...

More Details

Symposium | Localization Procurement in the Age of the Cloud, Micro-Services, and AI | Walldorf

Date: Thursday, March 23, 2017
Location: Walldorf, Germany
Speaker: Don DePalma

Join us at our upcoming Symposium “Localization Procurement in the Age of the Cloud, Micro-Services, and AI,” hosted by SAP at their headquarters.
Localization is a well-understood practice at many companies. Where it's not that evolved, any firm looking to become more global can hire the expertise from a global pool of specialists and outsourcers. But that situation is changing with the flood of smartphones, connected cars, and the coming wave of devices driven by the Internet of Things.

More Details

Industry Providers Webinar | How to Identify and Target the Right Market Segments

Date: Thursday, March 23, 2017
Speaker: Rebecca Ray

The webinar will be held at 11:00 a.m. EDT / -4 GMT
Click here to see the time of the webinar in your time zone.

This webinar is reserved for clients only. Invitation to register will be sent via email.

Description:
Focusing growth efforts on well-defined market segments and client personas helps LSPs sell profitable work and grow more sustainably. In this webinar, we present a process to help executives, marketing teams, and sales managers formalize their approach to market segmentation.

More Details

Global Leader Webinar | Machine Translation: Not Just for Big Corporations Anymore

Date: Thursday, December 1, 2016
Speaker: Arle Lommel

The webinar will be held at 11:00 a.m. EST / -5 GMT
Click here to see the time of the webinar in your time zone.

This webinar is reserved for clients only. Invitation to register will be sent via email.

Description:
Based on research with 1000 users of machine translation, this presentation examines how machine translation (MT) is evolving from a solution accessible for only the largest enterprises to one that even relatively small ones can take advantage of. Some of the trends driving this change are a rapid increase in content production and language needs, the addition of new content types, and tectonic shifts in the technology and how human translators interact with it.

More Details

eLearning series for LSPs | Webinar 1 | How to Win More Quotes

Date: Tuesday, November 15, 2016
Speaker: Hélène Pielmeier

The webinar will be held at 11:00 a.m. EST / -5 GMT
Click here to see the time of the webinar in your time zone.

This webinar is reserved for clients only. Invitation to register will be sent via email.

Description:
Getting more business through the doors in an evergreen topic for language service providers. CSA Research’s interviews on LSP quoting practices enabled us to pinpoint various elements that providers have to pay attention to when bidding on projects. We’ll look at the problem from different angles including process, pricing, staffing, and technology.

More Details

Presentation | Machine Translation Enables LSP Growth | Montreal, Canada

Common Sense Advisory vendor-side session at Localization World

Date: October 28,2016
Location: Montreal, Canada
Speaker: Arle Lommel

Description:
Data from independent market research firm Common Sense Advisory (CSA Research) finds those language service providers (LSPs) that embrace machine translation (MT) as part of their strategic plan grow at 3.5 times the rate of those that take a more conservative approach. At the same time, many LSPs are worried about how MT will affect their ability to meet customers’ quality expectations. Can LSPs use MT to meet client demands for faster turnaround times and lower rates at the same time they deliver on quality metrics?

More Details

Colloquium | The Journey from Multiple Sources to Multiple Targets | Montreal, Canada

Common Sense Advisory buy-side colloquium at Localization World

Date: October 27, 2016
Location: Montreal, Canada
Speakers: Don DePalma & Arle Lommel

Description: Global companies manage multiple streams of content that flow into dozens of languages – and back. In this buyer-only colloquium, independent market research firm Common Sense Advisory (CSA Research) analyzes the ever growing demand for information in more languages, which solutions enable companies to meet customer needs and expectations today, and which emerging technologies will enhance and accelerate the value of the source and target. We will review where machine technology, content enrichment, sophisticated analytics and other tools fit into these plans.


More Details

 
 
 
Terms of Use | Privacy Statement | Contact Us
Copyright © 2017 Common Sense Advisory, Inc. All Rights Reserved.