Overview:  This course, drawing upon the latest Common Sense Advisory research and practical industry experience, will enable you to supercharge your sales strategy and management by choosing the right markets, people, and tactics to drive sales revenues. This course is developed exclusively for the translation industry and is designed especially for business owners and sales leaders.

Duration: Full-day training

Cost includes:  Certificate, course materials, and sales management templates

Location: Radisson Blu Schwarzer Bock Hotel, Wiesbaden, Germany

On successful completion of the course, you will be able to:

• Situate your company clearly within the language services landscape
• Apply detailed information on how clients manage translation providers
• Understand the maturity levels of your clients and how they view translation
• Identify, select, and plan effective market penetration
• Run motivating sales meetings
  
• Manage, motivate, and sanction sales teams and individuals
• Recruit sales team members that work with your company's culture and ambitions
• Understand the translation buying and sales processes
• Develop a sales plan that is right for your company's culture and ambitions

Who should attend: Company owners, senior management, and sales managers