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TechStack: Translation Quality and In-Context Review Tools
by Arle Lommel, Donald A. DePalma, March 24, 2017, 17 Pages View abstract 
Translation quality assurance and assessment (TQA) and in-context review tools assist linguists in identifying errors in translated content and fixing them. They play a vital role in helping translation providers and requesters alike understand how well . . .
 
Automation: Implementing Technology within Limits
by Rebecca Ray, Donald A. DePalma, February 23, 2017, 11 Pages View abstract 
CSA Research carried out an extensive data collection and analysis exercise in preparation for Localization Maturity ModelTM (LMM) 3.0. We conducted a comprehensive survey of enterprise buyers of language services in 15 countries in June and July . . .
 
Organization: Building Excellence at Every Stage
by Rebecca Ray, Donald A. DePalma, February 23, 2017, 15 Pages View abstract 
CSA Research carried out an extensive data collection and analysis exercise in preparation for Localization Maturity ModelTM (LMM) 3.0. We conducted a comprehensive survey of enterprise buyers of language services in 15 countries in June and July 2016 . . .
 
Process: Globalizing Enterprise-Wide
by Rebecca Ray, Donald A. DePalma, February 23, 2017, 16 Pages View abstract 
Localization teams depend on formal processes to enable on-time delivery of ever-growing volumes of content in multiplying numbers of languages. However, our research shows that an organization is never responsive enough to its domestic multicultural . . .
 
Why Benchmarking Buyer Maturity Matters for LSPs
by Rebecca Ray, Hélène Pielmeier, February 23, 2017, 7 Pages View abstract 
Recognizing buyer maturity levels and incorporating them into your strategy and solution delivery processes are essential to your business. Doing so enables you to: 1) identify the right prospects; 2) nurture leads with relevant messaging; 3) win opportunities . . .
 
Economic Opportunity by Industry
by Arle Lommel, Hélène Pielmeier, February 10, 2017, 5 Pages View abstract 
Language service providers large and small are on the eternal quest to find sizable clients with regular needs. Sectors that spend considerable amounts on language services represent obvious targets. CSA Research conducted a survey of 211 LSPs to analyze . . .
 
TechStack: Interpreting Management Systems
by Hélène Pielmeier, Arle Lommel, January 31, 2017, 14 Pages View abstract 
Managing scheduled interpreting jobs can be a daunting task for buyers of language services and their suppliers. Between April and August 2016, CSA Research investigated the state of interpreting management systems (IMSes) by conducting briefings and . . .
 
Account Growth through Client Care
by Arle Lommel, Hélène Pielmeier, January 27, 2017, 6 Pages View abstract 
What is the magic that turns some buyers turn into top clients? CSA Research conducted a survey of 211 LSPs to analyze information on their top three accounts. In this brief, we examine the relationship between the size of an opportunity and the time . . .
 
Neural MT: Sorting Fact from Fiction
by Arle Lommel, January 18, 2017, 11 Pages View abstract 
Recent developments in neural machine translation (NMT) have captured public and media attention. Predictions that this new technology will drive an artificial intelligence (AI)-based revolution in language services are common. This brief looks at: 1) . . .
 
Understanding Buyer Decision Strategies
by Arle Lommel, Hélène Pielmeier, January 16, 2017, 6 Pages View abstract 
When you consider expanding your sales and marketing efforts, you may find yourself hampered by a lack of knowledge about how to find profitable opportunities. If you go after particular profiles simply because they are visible, you may miss opportunities . . .
 
CEO Characteristics that Create Successful LSPs
by Stephen Henderson, December 21, 2016, 11 Pages View abstract 
In June 2016, CSA Research published the results of its Annual Survey of the language industry, with ranking lists of the top 100 global LSPs and largest LSPs in the world’s nine regions. We identified the top executives at the 191 companies that . . .
 
Strategy: Establishing Goals and Budgets Organization-Wide
by Rebecca Ray, Donald A. DePalma, December 19, 2016, 17 Pages View abstract 
CSA Research carried out an extensive data collection and analysis initiative in preparation for Localization Maturity Model™ (LMM) 3.0. We conducted a comprehensive survey of enterprise buyers of language services in 15 countries in June and July . . .
 
Governance: Elevating Localization as a Business Function
by Rebecca Ray, Donald A. DePalma, December 01, 2016, 18 Pages View abstract 
In preparation for the release of Localization Maturity ModelTM 3.0, CSA Research conducted a comprehensive survey of enterprise buyers of language services in 15 countries in June and July 2016. We asked about five strategic areas - governance, strategy, . . .
 
TechStack: Machine Translation
by Arle Lommel, Donald A. DePalma, November 28, 2016, 26 Pages View abstract 
Machine translation (MT) has become an essential part of many corporate strategies for content globalization. In this brief, we provide: 1) an overview of MT technology; 2) a review of how it has changed over time and how it is evolving; 3) a SWOT analysis . . .
 
Twenty Profiles of Buyers of Language Services
by Arle Lommel, Hélène Pielmeier, November 28, 2016, 13 Pages View abstract 
When language services providers try to promote the virtues of their offerings, they often comment that finding the right individual to target can amount to finding a needle in a haystack. Yet, identifying the best entry points into a prospect can improve . . .
 
Growth Strategies for LSPs
by Hélène Pielmeier, November 23, 2016, 8 Pages View abstract 
Language service providers are often at a loss on what to do next when they develop growth strategies: Should they add new services? Should they go international? Alternatively, should they just strive to close more sales within their current target . . .
 
Effective Market Segmentation
How LSPs Should Identify and Target the Right Market Clusters
by Donald A. DePalma, Hélène Pielmeier, November 07, 2016, 47 Pages View abstract 
Unfocused lead pipelines cause many language service providers to waste precious sales and marketing resources. They aren’t sure which prospects to pursue, so they market to a broad spectrum of buyers that cross company sizes, industries, geographies, . . .
 
Understanding Translation Quality
by Arle Lommel, October 31, 2016, 9 Pages View abstract 
Translation “quality” is notoriously difficult to define and can be a source of debate and dispute between translation providers and buyers. To give stakeholders a point of reference to explain what they mean and expect by quality, we: 1) . . .
 
How Translators’ Perception of MT Affects Deployments
by Stephen Henderson, October 26, 2016, 11 Pages View abstract 
Freelancers sit at the front lines of translation production and their views on machine translation (MT) have a direct effect on an organization’s ability to deploy solutions. They can make or break initiatives to leverage the technology. In . . .
 
M&A in the Language Sector
by Donald A. DePalma, September 30, 2016, 13 Pages View abstract 
The language market, which will turn over US$40 billion this year, is highly fragmented and begs for consolidation. Ambitious industry players and private equity groups regularly buy language service and technology providers in an effort to scale up and . . .
 
Developing the IDP Market
Sustainability in Interpreting Delivery Platform Offerings
by Hélène Pielmeier, Arle Lommel, September 28, 2016, 44 Pages View abstract 
Announcements of interpreting delivery platforms (IDPs) that enable remote, video, telephone, and even machine interpretation appear with ever more frequency. However, limitations restrict the adoption of many offerings. Most providers offer single-purpose . . .
 
Digital Opportunity: Under- and Over-Served Languages
by Benjamin B. Sargent, Arle Lommel, September 27, 2016, 10 Pages View abstract 
Some languages historically show lower use than their market heft should warrant, such as Arabic, Hebrew, and Persian. Other languages appear more frequently than their limited market size might predict, including Bulgarian, Hungarian, and Slovak. In . . .
 
How LSPs Can Remove Waste in the Process
by Hélène Pielmeier, September 21, 2016, 6 Pages View abstract 
Like a leaky faucet, a process that creates losses here and there can amount to a big bill at the end. Yet, most language service providers pay very little attention to subtle waste, even when they abide by quality management systems . . .
 
Open-Source Language-Industry Ecosystems
by Arle Lommel, September 16, 2016, 18 Pages View abstract 
Where does open-source software (OSS) fit in the language sector? This brief updates our earlier analysis of six tools – GlobalSight, Moses, Okapi, OmegaT, ]project-open[, and TermWiki – and adds information on six more solutions: LanguageTool, . . .
 
Interpreters at the Push of a Button
How to Select Interpreting Delivery Platforms (IDPs)
by Hélène Pielmeier, Donald A. DePalma, August 31, 2016, 40 Pages View abstract 
In this report, we introduce the term “interpreting delivery platforms” (IDP) to describe applications designed to support the delivery of spoken-word language services. They include systems for over-the-phone interpreting (OPI), video remote . . .
 
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