Market research firm Common Sense Advisory (CSA Research) announces the addition of Arle Lommel to its team as a senior analyst. Dr. Lommel has 20 years of experience in the translation and localization industry, where he has been particularly active in language technology and standardization.
A recognized expert in quality processes, his first brief for CSA Research, “How to Assess Translation Quality,” focuses on this specific area of expertise. In addition to quality and processes, he will add to the firm’s technology coverage, leveraging his industry experience in quality assessment and interoperability.
Prior to joining CSA Research, he was the Director of Open Standards for the former Localization Industry Standards Association (LISA). During his time at LISA, he conducted research into various aspects of translation and localization business and technology, including work on crowsdourcing, standards, technology usage, and country-specific business practices. After leaving LISA, he headed up the GALA Standards Initiative, and then worked for the German Research Center for Artificial Intelligence (DFKI) in Berlin, Germany. At DFKI Arle worked in a variety of EU- and industry-funded projects dealing with language technology and quality assessment.
“Arle can pinpoint exactly what a firm needs to do as it looks to expand its technology solutions or implement quality processes. His experience consulting with large global corporations, coupled with his extensive coverage of quality and process improvement, will help language services providers and buyers of language services make informed procurement and development decisions,” comments Tahar Bouhafs, CEO of CSA Research.
Dr. Lommel also worked on European projects dealing with linguistic linked data and representing linguistic information in data streams. Utilizing the abundance of online language data generated by connected devices (the Internet of Things) in a multilingual environment will be a key challenge for organizations in the near future. His connections to this research area and key projects will help CSA Research’s clients gain key insights into this emerging field.
For more information about CSA Research and its team of expert analysts, visit www.commonsenseadvisory.com.
About Common Sense Advisory
Common Sense Advisory (CSA Research) is an independent market research company helping companies profitably grow their international businesses and gain access to new markets. It specializes in best practices for translation, localization, interpreting, globalization, and internationalization. www.commonsenseadvisory.com.